The Great Dispersion of 2021: We’re past globalization & digitization

Daniel Ramsey
5 min readJan 19, 2021

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The past 50 years of business have been defined by globalization, followed by digitization. What will define the next decade in business? Dispersion.

– Professor Scott Galloway

2021 Economic Projections

According to Professor Scott Galloway:

“The meta trend driving our analysis this year is The Great Dispersion — the core value that a company offers is being dispersed directly to end consumers and skipping the traditional channels of distribution; be it stores, movie theaters, doctors’ offices, or banks.”

Original Story: Link

One of the first and biggest tidal wave of dispersion that was inspired by the pandemic is the dispersion of headquarters.

Galloway’s predictions of 2021

1) Remote Work Winners

Credit: Scott Galloway / Youtube: The Prof G Show

A dramatic revolution and how and where we work

Most people are still working from home. And when they return to the office, they’re going to be used to the flexibility of staying at home.

  • ‘Virtual assistants’ was THE trending topic of 2020. With the new year (2021), there has never been a more important time to optimize your virtual business operations.

Did You Know? MyOutDesk’s origin story is set during the last global financial crisis of 2008. Yes, that’s right — our business started by scaling businesses with virtual assistants during a recession! Pioneers of virtual assistant services, our first client in 2008 went from five to seventeen VAs with a completely revamped organizational model in short order, and he told MyOutDesk, “Our virtual professionals have shaved $250,000 off our monthly overhead.”

Who can catch and ride that tidal wave? AirBnB will repurpose commercial real estate and sell flexible office space to enterprise clients in 2021.

[Considering a Virtual Assistant?]

2) Changes in the Home

  • The logistics of retail products have skipped the stores, sent to warehouses and directly to your front porch.
  • With workers saving money on transportation costs since working at home, they’ll spent this saved capital on the HOME. Home restoration and home good purchase will rise. Pair home goods with e-commerce, and you’ll see profits.
  • With higher digital media consumption by nature (Zoom, YouTube, & TikTok — to name a few), marketing where there traffic is will generate more leads.

Getting good ROI & online traffic, when nobody is going outside

In today’s uniquely stay-at-home world, the math is simple with an enormous ROI by employing virtual assistants who can effectively handle the many aspects of a tedious online business operation.

You can lower your costs, reduce overhead, and leverage remote work for your business. It starts with a MyOutDesk Virtual Assistant.

With over 13 years of leveraging the power of remote work, we’ve gained the knowledge to help your business scale, increase profits, and allow your team members more freedom to focus on growth, all while lowering operational costs.

Nowadays, interaction is key to marketing efforts. Enhance your interaction with a full-time virtual assistant with proven experience, at up to 70% less than a traditional employee.

Expanding traffic by updating digital marketing

A successful business can have virtual assistants fulfill these roles:

  • marketing coordinator
  • graphics designer
  • traffic coordinator
  • digital campaign manager
  • content creator & coordinator

Remote Work: How a productive marketing team in 2021 looks

Our client’s marketing team has been operating remotely for over 16 years — Travis has learned that productive teams have multiple ways to communicate, meet on a variety of touchpoints, and emphasize accountability.

When emails, calls, and texts can get buried — a project management tool can make it easier for remote teams in marketing agencies to follow tasks and find exactly where progress lies are and what still needs to be done.

Don’t box yourself! Outsourcing opens up your world to talent that’s more affordable and probably more fit with your needed skill sets, saving you tens of thousands from additional office space, and other significant expenses related to in-house hires.

“Outsourcing makes the hustle better — because you’re not burdened with many/growing expenses that you’ll need to figure out how to cover and hit profit”

Focus on your growth & scale your operations for 2021

ENVISIONING OF A NEW REALITY FOR YOUR BUSINESS

Simply put, MyOutDesk equips entrepreneurs & business owners with tools, strategies, and virtual employees — and when combined, businesses have a competitive edge and find growth while efficient systems and processes are put in place.

MyOutDesk proudly provides additional free business growth guides, books, and strategy calls.

See what we are about, and schedule a free consultation with us. We’ll take the time to learn more about your business and offer solutions to foster top talent and lower operational costs for your company.

Experience The Difference
MyOutDesk can save you up to 70% on employment cost
Claim a free business strategy consultation & ‘Grow Virtual’ Guide

Did You Know? MyOutDesk’s origin story is set during the last global financial crisis of 2008. Yes, that’s right — our business started by scaling businesses with virtual assistants during a recession! Pioneers of virtual assistant services, our first client in 2008 went from five to seventeen VAs with a completely revamped organizational model in short order, and he told MyOutDesk, “Our virtual professionals have shaved $250,000 off our monthly overhead.”

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Daniel Ramsey

Daniel Ramsey is an entrepreneur, founder, and CEO of MyOutDesk, a company that provides virtual staffing solutions to businesses in various industries.